A website can be the first place potential customers interact with you and learn about your business.
It can also be where they land last to purchase because they were redirected from an email, a Facebook ad, or an Instagram post.
Maybe they want to receive your emails, so they visit your site – to sign up.
Someone driving by your facilities clicks the pin on Google Maps, which directs them to your website with pricing or menu.
They might have typed your URL into their browser from a physical business card. Or, after watching your YouTube video, they ‘clicked the link in the description below to get a coupon code for your new online course.
All your marketing efforts, no matter if your business is operating online or offline, should sprout from and lead to your own stunning and informative webpage.
Campaigns are also easier to manage when everything is interconnected, and the common denominator is a website. So, having a website is a priority and the first step to success.
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